Selected excerpts from the 2025 and 2026 annual trend packs developed to guide seasonal collection planning and product development strategy. Each pack analyzed the company’s strong-performing styles, competitor product direction, sales performance, and key category opportunities to build a roadmap for the upcoming season.

The trend packs outlined how the team planned to grow sales through updated themes, color direction, materials, motifs, best-selling category expansion, and new product opportunities based on market and internal performance data.